Download our FREE 15-Minute Website Audit (Before Your Next Book Launch Costs You Sales)

Perfect for indie and self-published authors who suspect their website is leaking readers but don’t know where to look.

A preview of the Indie Author Marketing Self-Audit checklist, showing the instructions, scoring, and a sample of the questions asked about Trust Signals and Conversion Elements.

 

WHAT YOU’LL GET

The Indie Author Marketing Self-Audit is a 3-page checklist that helps you identify exactly where your website is costing you book sales.

SEO Basics

Can readers, AI chatbots, and search engines even find you?

Trust Signals

Why should a stranger buy from you instead of the 100 other authors in your genre?

Conversion Elements

Are you turning visitors into buyers—or watching them bounce?

Social Presence

Is your footprint consistent across all platforms (or scattered everywhere)?

Email List Health

Is your biggest asset actually working for you?

Score Yourself

Assess your website’s health with our scoring guide.

DOES YOUR WEBSITE NEED THIS SELF-AUDIT?

Are You Launching a Book?

Indie authors launching their first book – or their tenth.

No Time For Marketing?

Authors who spend hours on marketing with a 1-2 out of 5 effectiveness score

Unsure What Works?

Writers who feel overwhelmed by conflicting advice from TikTok, Reddit, and online gurus.

This self-audit checklist is based on the same framework we use in our professional Full Discoverability Audit, drawn from research covering 3,800+ indie authors and 50,000+ titles. 

WHAT HAPPENS NEXT?

You’ll receive instant access to the PDF via email. You can run the full 15-minute audit immediately.

Over the next week, we’ll go into each section of the self-audit to explain why you need each element to attract more readers. You’ll also get the opportunity to set up a free consultation or to join our pilot program.

WHY THE CHECKLIST WORKS

Indie authors are drowning in conflicting advice. Nobody offers a coherent roadmap backed by data. We’re building that.

What you’re getting:

  • A framework that has developed by analyzing the most recent research available about indie book marketing.
  • The same checklist we give to clients before a paid audit.
  • Immediate clarity on which problems cost you the most sales (Sections 2 and 3 of the self-audit).